Article:
Apple’s online store is down in the U.S. in anticipation of the pre-orders for the highly anticipated Vision Pro. Scheduled to open at 5:00 a.m. Pacific Time, this marks the beginning of a new era for Apple, delving into the world of mixed reality with what they call “spatial computing”. The device, which has been in development for over a decade, promises to immerse users in augmented reality and virtual content like never before.
Pricing for the wearable headset starts at $3,499 and boasts two micro-OLED displays that deliver over 4K resolution to each eye. With EyeSight, an external display, users can project an image of their eyes, bringing a unique layer of interaction. Apple also caters to glasses wearers with custom prescription Zeiss Optical Inserts and optional readers for an enhanced experience.
Tripp Mickle, a writer covering Apple from San Francisco, noted the contrast in Apple’s marketing approach compared to its past product launches. While previous releases like the Apple Watch were promoted through celebrity endorsements and splashy events, the company has chosen a more discreet path for the Vision Pro’s launch.
As pre-orders open, more details about the device and its accessories have been revealed. The base model of the Vision Pro, starting at $3,499, comes with 256GB of storage. Opting for higher storage configurations, such as 512GB or 1TB, will incur additional costs. The box includes the headset, a light seal, cushion, solo knit band, dual loop band, cover, battery, extra light seal cushion, Apple’s polishing cloth, and a 30W USB-C power adaptor and charging cable.
With the launch of Apple’s Vision Pro impending, the world eagerly anticipates its impact on the world of augmented reality and its potential to revolutionize immersive entertainment and gaming experiences. With the sophisticated technology and meticulous attention to detail seen in its features and accessories, the Vision Pro is set to carve a new path in wearable technology and redefine the way users interact with mixed reality content.
